News

Ter Beke NV now officially changes its company name and continues sustainable growth with renewed European business strategy

Belgium - Lievegem, 07/03/2023, 7:15 a.m. Ter Beke, one of Belgium’s leading food companies, which is renowned for its processed meat products and ready meals like Come a casa® is celebrating its 75th anniversary this year. The internationally active and listed family-owned Group can look back on a rich history and is now resolutely opting for a new chapter with a renewed strategy and a new company name: What’s Cooking?

It's the perfect age to start a new chapter in our history of crafting delicious savoury food from charcuterie to ready meals for our customers and consumers. Founded in Belgium, we now flourish throughout Europe and beyond. On March 7 we will launch our ambitions for 2030 with a fresh story. We are very excited about it, so be sure not to miss it. Stay tuned for more! #anniversary #terbeke #staytuned

239 metric tons of plastic are saved from the Dutch market by the sliced meat division of What's Cooking?, each year. This is just one small but tangible step towards a more sustainable What's Cooking?

Stronger Together: multidisciplinary product- and concept development makes the difference.

What's Cooking? (Euronext Brussels: WHATS) is an innovative Belgian fresh foods business that markets its savoury food in multiple European countries